Yesterday saw the second Social Workplace Conference hosted by Crexia take place in London. With a bigger turn out than November we had some great discussions and saw some great case studies about what works and what doesn’t in the world of social tools in the workplace. Here are some of my highlights…..
The biggest thing to think about has to be business change and culture shift. The tools are one part of getting the conversation going but so often we focus on the technology before anything else:
The 6 pitfalls we often fall into when embarking on a social project
Social tools simply allow dialogue across the business. Let’s not over complicate what they help us achieve
So if better collaboration = better business what blockers should be consider as we start the journey?
Social tools need to enable spontaneous collaboration. People need to want to be in the conversation. If you put people in communities they won’t engage with them so unless you’re changing how you communicate and how your business operates the project is going to be an uphill struggle.
68% of IT projects fail or are challenged.We heard about some key reasons why IT and social collaboration projects fail:
The last panel of the day looked at the 7 habits of an open and socially collaborative business. After a lot of discussion around the tools they have introduced the panel talked about several habits companies needed to adopt. These are my favourite 7:
And as the day drew to a close, drinks were shared between the delegates and i reflected on what has once again been a great day with some real food for thought. As i tweeted all day there were some great quotes from the presenters – here are my favourites:
Thanks again for the team for a great event. To see the full Twitter feed check out #swconf