Welcome to the
Redefining Communications blog
Here Jenni shares insights and advice on a wide range of topics affecting organisations today – from effective communication, leadership credibility and employee experience, each blog is written to help you with those specific challenges you are facing right now. Please use the search panel below if there’s a specific topic you’re interested in. And do get in touch if you have any questions.
Latest insights from on internal communication, leadership and employee experience:

How to really build employee advocacy
At Comms Reboot in Toronto, my Frequency podcast co-host Chuck Gose said “You can’t spell culture without cult.” It was meant as a joke, but

The silent risk: confusing scepticism with disengagement in internal comms
One of the biggest mistakes I see in internal communication is assuming that when people question or challenge something, they’re not engaged. It’s an easy

When should you invest in internal communication?
We talk a lot about internal communication being a strategic function – something that helps take your organisation from chaos to calm. But when’s the

How to maintain integrity as a middle manager
How do you maintain integrity when the final decision isn’t yours to make? This question strikes at the heart of middle management’s greatest challenge –

The importance of data in effective internal communication strategies
Too often, internal comms strategies are built on gut feel and hope. And that’s just not good enough when you’re trying to get investment and

How to communicate with deskless or frontline workers
Non-desk based workers, or deskless workers, are those who work in an environment that isn’t office based or whose work doesn’t require them to be
Join our community
Subscribe to join the Redefining Comms community and receive the regular email from Jenni, with helpful advice, updates and industry insights. You also get first access to the Quarterly Workplace Huddle online with Jenni, and she’ll share with you more behind the scenes work with clients to help you improve communication and credibility in your organisation.