Extension of your team
We work with small business and global communication teams to help them navigate all sorts of projects – from rebranding to digital platform rollouts to events we work with the best in the industry to support your team.
When we work as an extension of your team, we operate in the same way. Our associates are there to offer the expertise needed for specific projects and work with you to provide support… whatever you’re being asked to do. While we specialise in communication inside your organisation, we have run global communication functions and our associates are experts in marketing and web design, so we’re able to work with you across the full discipline of PR and communications.
Your bespoke team will depend on your needs; and we can work with you on-site, using your company email address to provide the impression we’re in your team. Whatever you need to deliver, we can do it.
Could our experience benefit your company?
Here are a few ways we’ve helped clients as part of their team:
Our experience in communication is founded in 32 years as in-house practitioners. As in-house teams we operated as a consultancy, supporting the requirements of functions with events, film, copywriting, imagery and editorial. We managed digital transformation, print channels and campaigns. We worked in small teams, outsourced expertise and managed a variety of budgets.
Meet Our Team
Revitalise your organisation with our team of experts
Redefining Communications was established to help you understand, diagnose and fix what’s not working in your organisation and to help you manage change effectively. We work with experts in data, branding, marketing, events and more.
Whatever your challenge, we’ll bring the right people to the conversation to help you solve it.
Founder and Business Communications Strategist
Founder and director of Redefining Communications, Jenni Field has almost 20 years’ experience in communications, specialising in helping organisations go from chaos to calm; working with organisations to help them understand how to get teams to work together better and operations to work more efficiently.
Everything Jenni does starts with insight and having set up communication functions in pharmaceutical, hospitality and advertising industries, she is an expert in ensuring alignment between the communication and business strategy.
As well as being a fellow and Chartered Practitioner, Jenni is a Board Director and this year she is the Vice President for the Chartered Institute of Public Relations (CIPR). Qualified in internal communications, she is a regular speaker on a range of topics linked to communication in the workplace.
Data Scientist and Cultural Strategist
Benjamin is passionate about organisational transformation and combines a background in data science and engineering with in-depth research into organisational psychology.
He has been quoted in several books on organisational culture and digital transformation and has published peer-reviewed academic papers on digital communication.
He holds joint honours degrees in engineering and science, and a post-graduate diploma in psychology.
Internal Communications Specialist
Katie is a chartered and award-winning communication specialist with nearly 20 years’ experience. She is results driven and focused on making an impact with the organisations she works with. She specialises in internal communication, taking an inside out view of communication to help workplaces work better for business success.
Katie loves uncovering the complexity in organisational communication and understanding the different dynamics that can be found between leadership and employees in the workplace, then designing simple and creative solutions for different challenges. Since 2016, Katie has also led and delivered the CIPR Internal Communication Diploma at Bournemouth University.
Marketing Specialist and Copywriter
Chloe is an experienced communications and copywriting professional, with a heap of experience across a wide range of industries. She provides a strategic approach to supporting business objectives and has a strong background working with SMEs.
Chloe’s has over 20 years’ experience designing and delivering marketing campaigns and creating content that builds brand awareness, simplifies complex messages, prompts action and grows business. Chloe is described as a ‘perfect mixture of warmth and professionalism’.
Brand Design Consultant
Adam has over 15 years’ experience working with organisations to build brands and engage audiences.
Having spent more than a decade working at some of the top brand and design agencies in London, Adam delivers creative solutions grounded in strategic thinking to help solve business problems.
He has experience working on a wide variety of projects ranging from defining brand personalities and identities, producing design systems for Government agencies, to campaign communications and creative ideas for multinationals.
Sarah Weston is an expert at creating bespoke event solution for organisations. Her event career started back in 2000 and since then Sarah has produced 1000’s of events for numerous organisations all over the world. Offering full event management; from venue organisation to third party sourcing, procurement and budget control, Sarah offers a flexible service tailored to client’s needs. Clients include SSP, Welcome Break, Gowling WLG and Hays Recruitment.
Communications Consultant & Executive Coach
Trudy has over 18 years’ experience in the communications industry, specialising in leadership and internal communication as it supports strategy, purpose, engagement and change. She has a passion to see leaders and their teams become more engaging and impactful through communications, presenting a blended approach from her skills and experience to achieve success for her clients.
As a coach, Trudy helps leaders the create space to think and move forward, unlocking their potential to become an engaging and impactful. She has an MA in communication management, is a Chartered practitioner with the Chartered Institute of Public Relations, and is a qualified executive coach.
Change, Communication and Engagement Consultant & Coach
Jo has spent over 25 years working with leaders and project teams in the tech, transport, defence, media and services industries, with the last 16 years’ working with organisations implementing major change, often in high profile, operational environments.
Jo focuses on building a positive experience of change for people to support individual, team, organisational and operational effectiveness and move the fear often associated with change, to action.
To better understand how to support wellbeing and resilience in change, Jo qualified as an executive coach and now specialises in helping organisations to minimise the disruption that change can bring. She also coaches individuals who want to make real change for themselves, with a focus on resilience and wellbeing.
Jo uses a range of approaches including strategic communications and engagement, coaching, facilitation and wellbeing. She holds a Level 7 Diploma in Executive Coaching and Mentoring from the Institute of Leadership and Management (ILM), is a Chartered PR practitioner and a Fellow of the Chartered Institute of Public Relations (CIPR) and of the Royal Society of the Arts, Manufactures and Commerce (RSA). She is a regular speaker on the subjects of change, communication and wellbeing.
Mental Resilience Trainer
John is a former Warrant Officer in the Corps of Royal Engineers. During his 25 years in the British Army John was responsible for training and development in Explosive Ordnance Disposal and High Risk (explosive) Search. This included supporting, coaching and mentoring other trainers.
Earlier in his career John worked as a Sergeant Instructor for the UK Technical Response Force; assisting with planning, writing and delivering training to support UK counter chemical, biological, radiological and nuclear threats.
These roles included training around mental resilience and the strength individuals need in high pressure, high risk environments. Today, John’s mission is to help everyone, and he means everyone, learn the art of resilience, the coping strategies you can use and the power of our minds.
Advita, a chartered PR practitioner, is the founder of CommsRebel, the co-founder of A Leader Like Me and a Board Director for the Chartered Institute of Public Relations (CIPR). She has worked in internal communications for 15 years across a variety of industries, including healthcare, energy, education and transport.
She is an expert in understanding how large organisations, with a diverse workforce, can communicate effectively with their employees. She specialises in employee engagement, digital, change and transformational communications.
Advita is a qualified coach, holds an MA in Strategic Marketing, a diploma in Internal Communications and is a Fellow of CIPR. Advita was also named as one of the top 101 global influencers for employee engagement and experience by Inspiring Workplaces in 2020 and was named in the Top 100 Northern Asian Powerlist.
Revolutionise your organisation with impactful communication
Organisations we work with
Strategic and practical support
When I brought Jenni and the team into help the organisation, we were in a very early stage of setting up an internal communications function. Her strategic direction and practical support have helped us make a positive impact with our employees.
Janet Morgan, Head of Corporate Affairs, LifeArc
Refresh your knowledge
Reading, listening and continuous learning is something we really believe in. Here is a collection of our own insights and reports as well as crowd-sourced lists of books and podcasts for you to enjoy.