Welcome to the
Redefining Communications blog
Here Jenni shares insights and advice on a wide range of topics affecting organisations today – from effective communication, leadership credibility and employee experience, each blog is written to help you with those specific challenges you are facing right now. Please use the search panel below if there’s a specific topic you’re interested in. And do get in touch if you have any questions.
Latest insights from on internal communication, leadership and employee experience:
Playing to win: Why leadership requires more than risk avoidance
There’s a question that separates transformational leaders from those merely managing the status quo: Are you playing to win, or playing to not lose? This
How to transform your managers into genuine internal communication champions
Here’s a question that came up in my recent quarterly workplace huddle – How do you empower and motivate managers to act as your spokespeople

The COMPASS Framework: Navigating from tactical to strategic IC leadership
Why do some internal communications professionals reach the C-suite while others remain stuck executing campaigns? Throughout my career, I’ve watched this pattern repeat itself. The
Employee care: Why ‘we care’ messages fail & what your comms must do instead
I’ve watched countless organisations roll out “people-first” initiatives, complete with glossy internal campaigns proclaiming how much they value their employees. The messaging looks polished. The
Beyond the buzzword to real employee experience
Psychological safety has become one of those phrases that gets thrown around in meetings, often alongside trust, wellbeing, and belonging. It’s been celebrated as the
How to measure internal communications ROI that actually matters
When leaders ask about the ROI of internal communications, most of us reach for familiar metrics: email open rates, intranet page views, or town hall
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