thank you for joining me at Unite24
This page is for you to get exclusive access to my research report into credible leadership as well as the chance to pre-order my book and take the online Credibility Gap Assessment.
Credibility is what happens when effective communication meets true accountability
Many leaders think they are doing everything right. And yet, they are running an ineffective team or organization. We see this in retention numbers, profitability, innovation, productivity and broader employee engagement scores. If a leader wants to succeed, they have to look at their behaviours, their communication style and their ability to build relationships with those they want to lead.
Nobody Believes You - How to Become a Leader People Will Follow
I wrote this book because to be a leader people follow, you don’t need to be more authentic. You need credibility.
Effective leadership hinges on the ability to communicate through language, behaviour, and tone. As a leader or manager, it’s essential to be intentional about all three.
This book is based on my 20 years of experience working with leaders and my own research into why we follow some leaders and not others.
Throughout the book, I share stories from my work, definitions and insights into each one and a selection of skills and strategies you can implement to build the practice of credibility in your own leadership style.
Nobody Believes You is a guide to driving the meaningful change for all those who want to lead with credibility.
research report
How important is credibility?
After exploring different leadership types, personality types and academic papers from journals linked to the topic, an initial set of traits of credibility were defined.
I tested the traits, practices and behaviours with leaders and followers, along with an extra hypothesis: ‘Did men and women feel about and prioritise the traits differently?’
The full research report is available to download to discover the findings and you can use the code unite24 to get the report for free at checkout.
Discover your credibility gap
free credibility GAP assessment
This online Assessment has been developed to help you quickly identify your gaps in credibility. It will help you identify which practice or practices you need to improve in your personalised report.
If you want to be a leader people will follow, with a better understanding about how take practical steps to make a difference to your team, this will give you a place to start.
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