In this article for CIPR International about finding calm in a global crisis, Jenni discusses The Field Model™ and the impact of globalisation on organisations.
“Internal communication has never been more important. In a year when we’ve been forced to change how we’ve worked for decades, the need to connect and engage a workforce in crisis meant internal communication was catapulted to the top of the agenda. The recognition of the importance of people and the quality of the employee experience is echoed internationally and became critical without the anchor point of an office location. The pandemic has been a great leveller in many ways.” Read the full article.
Jenni outlines The Field Model™ in detail in her book, Influential Internal Communication. This article also appeared in Influence.