Day: 3 March 2022

crisis communication

Keeping communication channels open in times of crisis

This article from HR magazine talks about how COVID-19 has been an “exercise in effective internal communication” and looks at what we’ve learnt that we can take forward to prepare for future crises. Jenni Field provides advice alongside other communication experts. She talks about the importance of focusing on what we want people to feel …

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Manifesto for strategic alignment

How a manifesto can help achieve alignment with your strategic narrative

A few years ago I was at an employee engagement conference listening to various internal communicators sharing their case studies. One of them was from a football club and they shared their organisational manifesto; a written statement that summarised the club’s intentions in a way that was easy to understand. This has stayed with me …

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